Commercial Director

Exceptional Hospitality Starts with You

Picture yourself brightening someones day. When you join our hotel team, thats exactly what youll do every time you come to work!

As a Commercial Director, youre not leading commercial strategy across multiple segments and revenue streams – youre spreading the light and warmth of hospitality by delivering memorable experiences that make the stay for every guest.

Here's what you'll do during a typical day:

• Own commercial strategy and execution: Develop and implement integrated commercial strategies across all revenue streams — to drive top-line performance and market share growth.

• Direct the Sales & Marketing function, ensuring effective execution of sales strategies, customer engagement, and market activation.

• Maximize revenue and profitability: Partner with General Managers and Finance to ensure commercial decisions support revenue goals, optimize cost of sales, and deliver profit and margin targets

• Lead pricing and forecasting strategy: Oversee revenue management practices including pricing, rate strategies, demand forecasting, and business reviews to optimize revenue across all segments

• Align sales and marketing efforts: Coordinate on-property and regional sales, marketing, eCommerce, and public relations activities to support brand positioning and drive demand

• Adapt to market dynamics: Monitor trends, assess competitive landscape, and adjust commercial strategies to stay ahead in evolving market conditions

• Strengthen stakeholder relationships: Build trusted relationships with owners, operators, Hilton corporate teams, and external partners to align goals and create long-term commercial value

• Cultivate a high-performing team: Drive engagement and retention through performance management, professional development, and recognition programs

• Lead the development, implementation, and achievement of annual commercial business plans across the cluster.

• Guide the preparation and presentation of key commercial performance reports and business reviews.

• Ensure coordination of cross-selling initiatives, joint marketing campaigns, media planning, and brand partnerships to maximize exposure and profitability.

• Represent the hotels in client meetings, industry events, and networking opportunities to strengthen business relationships.

How you will collaborate with others:

• Work closely with General Managers to align commercial priorities and ensure strategic direction is executed at property level.

• Provide leadership to sales, marketing, and revenue management teams within the cluster.

• Partner with regional commercial leadership to support wider EMEA commercial strategies.

• Maintain open communication with supporting functions (Finance, Operations, HR) to ensure alignment and performance delivery.

What Were Looking For:

• Commercial leadership experience within the hospitality industry, preferably in an upscale or luxury hotel environment.

• Strong expertise in revenue management, pricing strategy, forecasting, and commercial planning.

• Strong understanding of the luxury hospitality market, guest expectations, and premium brand positioning.

• Results-oriented mindset with a strong focus on delivering exceptional guest experiences alongside commercial performance.

• Fluent English language skills; additional language skills are considered an advantage.

• Previous experience within an international hotel brand is highly desirable.

What It Takes to Make the Stay

• At Hilton, our core values define what it takes to succeed here and guide the qualities we look for in every team member:

• A passion for spreading the light and warmth of Hospitality.

• Acting with Integrity and always doing the right thing.

• Inspiring others through Leadership.

• A belief that Teamwork drives the best outcomes.

• A sense of Ownership and accountability.

• And a focus on the Now, bringing urgency and discipline to every moment, knowing it can make a lasting impact.